December 11, 2013 § Leave a comment
Turn-key – a type of project that is constructed so that it could be sold to any buyer as a completed product.
Full Service Agencies – They don’t just create adverts, they go beyond that. They do PR, TV commercials etc.
How do you protect yourself?
IP – intellectual property
IPR – intellectual property rights
Patents: you must first prove that nobody else has ever made it before and that you have produced it from scratch.
- These must be new
- How things works
- How they are made
- What they are made from
- Technical contribution
A sign that distinguishes your goods/services from your competitors. This is the same as a BRAND.
Automatic Protection covering anything written or performed. Issue is proof of originality.
It is the way an object looks – similar to copyright, it is automatic and similarly the key issue is proof of originality.
- Pre-patent Registration – £25
- Design Right Registration – £50
- Copyright Registration – £50
Details from: http://www.ipo.gov.uk